Pricing

A very permissive free tier, with cool add-ons for power users and teams

Starter

For individuals. Unlimited individual website scans, free forever.

$0/month
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  • Unlimited individual website scans
  • Saved dashboard scans, favorites, and projects with a free account
  • Technology detection
  • Lighthouse scoring
  • Sitemap visualization
  • Metatag previews
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Pro

For power users. Larger scan lists, scheduled scans, and on-demand company research.

$29/month
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Questions? Contact Us.
Everything in Starter, plus:
  • Bulk scans of up to 100 websites
  • Compare up to 6 websites
  • Scheduled scans of up to 5 websites
  • Company and publicly sourced email research
Business

For organizations who want team access. Everything in Pro, with higher scan limits.

$99/month
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Questions? Contact Us.
Everything in Pro, plus:
  • Bulk scan up to 500 websites
  • Compare up to 12 websites
  • Scheduled scans of up to 25 websites
  • Up to 5 workspace seats, including the owner
Enterprise

For larger organizations who want higher, custom limits.

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Lookup screenshot

Every feature, compared

Find the right plan for your workflow

Every plan includes the full website scanner. Upgrade for bulk scans, comparisons, scheduled scans, and company research.

Starter, Pro, and Business features and limits
Features Starter Pro Business
Monthly price $0 $29 $99
Website analysis
Individual website scans Unlimited Unlimited Unlimited
Technology detection Included Included Included
Desktop & mobile Lighthouse reports Included Included Included
Performance, accessibility, SEO & best practices Included Included Included
Interactive sitemap visualization Included Included Included
Meta tag editor & previews Included Included Included
Shareable report links Included Included Included
Your workspace
Saved scans & scan history Included Included Included
Favorites Included Included Included
Projects Included Included Included
Websites per bulk scan Not included 100 500
Websites per comparison Not included 6 12
Scheduled websites Not included 5 25
Workspace seats, including owner 1 1 5
Team invitations Not included Not included Included
Company research
On-demand company research Not included Included Included
New companies researched per workspace per day Not included 5 5
People per company, up to Not included 10 10
People & publicly sourced work emails Not included Included Included
Observed email patterns Not included Included Included
Research sources & evidence Not included Included Included
DNS & mail infrastructure checks Not included Included Included

Your questions, answered

Is the Starter plan really free?

Yes. Starter includes unlimited individual website scans, technology detection, desktop and mobile Lighthouse reports, sitemap visualization, and meta tag previews at no cost. Paid plans add tools for working with multiple websites, scheduled scans, and company research.

Do I need an account to scan a website?

No. You can scan publicly accessible websites without signing in. Create a free account to save scans to your dashboard, revisit your scan history, mark favorites, and organize reports into projects.

What is the difference between Pro and Business?

Pro costs $29/month or $290/year and includes bulk scans of up to 100 websites, comparisons of up to 6 websites, and scheduled scans for up to 5 websites. Business costs $99/month or $990/year and raises those limits to 500, 12, and 25, respectively. It also adds team invitations with up to 5 workspace seats, including the owner. Both paid plans include company research. Annual plans are billed once per year.

What is the difference between bulk scans, comparisons, and scheduled scans?

Bulk scans let you submit multiple websites together instead of entering each one individually. Comparisons let you review websites side by side. Scheduled scans run automatically so you can check websites again over time. All three features are available on Pro and Business, with the limits shown in the comparison table above.

What does company research include?

Pro and Business include on-demand company research for up to 5 new companies per workspace per day, with up to 10 people per company. Results can include publicly sourced work emails, observed email patterns, supporting sources, and DNS and mail infrastructure checks. Emails are not guessed or mailbox-verified, and results may vary. Research only starts when you request it and stays private to your workspace.

Can I use Lookup with my team?

Yes. Business includes up to 5 workspace seats, including the owner, so you can invite teammates to your workspace. Starter and Pro are for individual use. If your team needs more seats or higher limits, contact us about Enterprise.

What if I need higher limits?

Enterprise offers custom pricing for larger organizations that need higher, custom limits. Contact us to discuss your requirements.